Recent Stories
We are pleased to bring you the latest from around the Taupō & Tūrangi communities. Reporting local, supporting local.
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Feeding the machine
Tourism businesses need to consider “machines and humans” in their marketing plans, with New Zealand at risk of slipping down the search rankings, thanks to AI trends, says a senior Tourism New Zealand marketing manager.
Baking up a storm
Sharing a few recipes with friends has turned into a full time job and millions of fans for Taupō woman Anna Cameron. Anna, aka ‘Just a Mum’ has had 5.1 million views on Facebook, 400,000 on Instagram and 700,000 on TikTok in the last 28 days alone.
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